Whether it’s the rise of the aspirational class or the history of Flemish art, the invention of the ATM or the definition of fiat money, I like to think a lot about a lot. Big and foundational or irreverent and irrelevant, I’m fascinated by it all.
Particularly if it’s lodged in that brilliantly gritty intersection between society, psychology, and technology. If it hides explanations for why the world is the way it is, and we act in it the way we do.
So, at any point in time, I’ve probably been thinking (read: becoming disproportionally obsessed) about something.
And if the fascination becomes particularly persistent, it reaches a point where the only real way through is with words. Sometimes 500 (but more often 2,000). I’ll use research and rhetoric till questions become clarity and the world makes a little more sense than it did before.
So, you’re a little bit intrigued about the ‘why’ behind a lot of our life - from the content we consume and habits we create to the society we live in and rules we live by - click this handy button and get subscribed.
And keep an eye out on the first issue coming in hot; “Why you feel insufferably superior after being off Instagram for 4 days; An explanation of Streak Psychology” (… a working title).
In the meantime, tell your mates!
Sarah.